Systems Alliance Streamlines Content Creation Processes and Enhances Mobile Delivery Options with Launch of SiteExecutive 2012

Latest release of Web CMS Introduces Structured Content, A New Approach to Simplified Content Creation and Distribution

HUNT VALLEY, Md., May 30, 2012 Systems Alliance, a Web and IT consulting firm helping clients build, assess and optimize online properties and IT operations, today announced the launch of SiteExecutive 2012, the latest version of the company’s Web content management system (CMS). Highlights of the release include a revolutionary new way of creating, managing, and serving content across multiple platforms and channels using a more structured approach to content creation. This release also includes mobile delivery enhancements facilitating the use of Responsive Web Design and video streaming across various mobile devices.

Structured Content – Web Content Creation Simplified
The process of creating, correlating and distributing content can be simplified with the separation of content and presentation. Structured content enables users to define content types, presentation layers and collection methods not only in SiteExecutive, but for other devices as well. Through REST, a form of API, external systems are able to consume the data directly from structured content and deploy that content on their own devices.

Predefined fields allow for simplified content creation, requiring less time and effort. Content types are defined and created specific to organizations’ content strategy and goals using a variety of field types including WYSIWYG, Dates, Text, Numerical, Picklist/Selectors (populators), Image, and Video. Presentation layouts define how the content gathered from the content fields should display on the website, while URL interpreters and Viewlets determine what data to display in which channel (i.e. web, mobile, social media, etc.)

Enhanced Mobile Delivery Processes

The ability to reach all users regardless of device is crucial. Bridging the gap between mobile and desktop devices is easy in the latest version of SiteExecutive, which introduces support for Responsive Web Design using external style sheets. Responsive Web Design uses CSS media queries to detect the browser screen size and capabilities to deliver a tailored experience regardless of screen size.

MediaExecutive, (hosted online video service) now simplifies the delivery of video to mobile devices via streaming video support for Apple and Android products. Video is automatically encoded to the optimal format for mobile delivery using HTML5 video encoding, ensuring an optimal viewing experience across multiple device types.

Find out more about the latest version here: What’s New in SiteExecutive 2012.

Availability and Licensing
SiteExecutive 2012 is available immediately. Systems Alliance offers the software through perpetual license and SaaS (software as a service) licensing models. To learn more about licensing and pricing, visit: http://www.siteexecutive.com/licensing/.

About SiteExecutive 2012 Web Content Management Software
SiteExecutive 2012 reduces the complexity, cost and effort of building highly effective, engaging Web properties. Selected by organizations of all sizes, it lets non-technical personnel create and publish Web content in real-time, while maintaining compliance with organizational processes, branding guidelines and industry best practices. To learn more, please visit: http://www.siteexecutive.com.

About Systems Alliance
Systems Alliance, Inc., founded in 1993, with offices in Baltimore and Atlanta, provides Web, IT, and staffing services to leading commercial, healthcare, government, and education clients. We achieve success by aligning technology with our client’s business strategy, developing plans, and delivering solutions that yield measurable results. To learn more, visit: http://www.systemsalliance.com.